Register now

Have you purchased yours? Free access for students' union people

'One of Us' - Creating a sense of belonging through communications and branding

A session by Lewis Darlow and Hannah Mason
UCLan Students' Union and UCLan Students' Union

21 June 2021, 11:00 AM

Have you booked your place yet?

By submitting your email you agree to the terms
Book my place

Categories covered by this session

About this session

We will talk about the UCLan Students' Union 'One of Us' campaign and how it's been successful in building a sense of belonging between students and the Union. We will discuss our communications approach and the campaign's branding, how they were effective and what impact we were able to have from the campaign.

Attendees will be able to understand the importance of targeted message, how to build an effective brand campaign and how to utilise the impact and engagement from the campaign into future communications and campaigns.

This session is aimed at people at all levels.

Lewis Darlow

Brand Manager, Creative Leader & Product Designer.

Hannah Mason

Experienced in managing multi-channel communications, communications planning and implementation, digital marketing, copy writing and project management.

Proudly supported by

Want to sponsor? Contact us to find out more.