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Comms Teams: Getting the most out of your CRM system

A session by Jenny Barnes
Director, SUMS (Students' Union Management System)

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About this session

This session will look at using data effectively to increase engagement, understand your membership and drive your commercial revenue.

Attendees will take away actionable ideas for increasing membership engagement , increasing the open rates of your mailers and increasing revenue in your commercial outlets.

This session is aimed at people with some general knowledge/experience of the topic.

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